New York State Fair | Event Guide

The task: Design a guide for an event that draws huge crowds from many different areas, appeals to all ages and covers every happening spanning 18 days. This was no small feat and staying flexible was key. With multiple moving parts that changed daily, it was challenging, but simultaneously exciting. The end result was a content-rich and colorful handout that appealed to the masses and helped them navigate their way from fried cookies to high dives to pig races (and everything in between).